Determine the right Google Ads budget to meet your patient acquisition goals
You know the problem: You're investing in marketing, but have no clear picture of what's actually working. The numbers blur together, and you're left guessing whether your ad spend is building your practice or just burning cash.This calculator is your guide to clarity—revealing exactly where you stand and what becomes possible when you optimize the right metrics.
Enter your current metrics below. Don't worry about perfection—ballpark numbers reveal powerful insights.
How many new patients you want to acquire per month
Your average revenue per patient
Percentage of consultations that book a procedure
Percentage of ad clicks that result in a consultation
Average CPC for aesthetic industry (typically $6-$15)
Desired return on ad spend (5x = $5 revenue per $1 spent)
Your personalized insights will appear here
Fill in your data and click calculate to reveal your results
Get complete visibility into every aspect of your practice's financial health